What do you think beauty is? Is it just about following the trends mindlessly? Not really, it’s more about care and sustainability –for your skin, animals and the planet.
Hence, people nowadays are becoming conscious about their choices, squinting at the ingredient lists and then selecting products which are safe for everyone. And when talking about care and safety, vegan is the word that comes to the picture. Going vegan is not just a hype but a conscious choice of opting health and ethics, together. This thoughtful shift has influenced the cosmetic industry to make cruelty-free, vegan products. In India, this mindful beauty movement is flourishing. Homegrown brands are rising with their effective, affordable and sustainable vegan options.
However, it can be a bit tricky to choose a brand that is vegan-friendly and works for your skin – don’t worry, we’ve got you covered on this!
In this article, we’re going to talk about the 8 best vegan cosmetic brands in India to help you put a full stop to the never-ending brand hunt struggle.
Now, let’s explore these eight brands in detail.
Top 8 Vegan Cosmetic Brands in India
Going vegan and opting for such cosmetic products has become a lifestyle statement for many beauty lovers. The products are free from animal-derived ingredients and other toxins, which makes them a kind and safer choice. Adding such products in your beauty routine can give you that unmatched guilt-free glow!
So let’s uncover everything about these best vegan cosmetic brands in India.
Plum Goodness
If we are talking vegan, Plum should be at the top, undoubtedly. This brand’s core is built around being 100% vegan and cruelty-free. They have a simple philosophy that says, “Be good”, which is a promise to deliver products without animal-derived ingredients and toxins.
- Founded in: 2013
- Location: Mumbai
- Main Products: Serums, moisturizers, sunscreens and body care.
Key Products
10% Niacinamide and Rice Water Brightening Face Serum – It is a dermatologically tested serum that gives a hydration boost and evens out your skin tone.
Green Tea Pore Cleansing Facewash – The green tea extract helps to control oil and keep the face clean and fresh. Glycolic acid gently exfoliates and unclogs pores, preventing acne.
Bright Years Restorative Overnight Crème – This face cream has a smooth texture that blends seamlessly into the skin. It gives your skin hydration and fights signs of ageing, revealing a youthful glow.
Candy Melts Vegan Lip Balm – It is a naturally tinted lip balm with UV protection. It keeps your lips moisturized and plump.
Why Pick Plum?
A 100% vegan Indian brand that combines science with sustainability in a fun and easy way, delivering potential products with love and kindness.
Conscious Chemist
A completely vegan, cruelty-free brand that brings in science-backed skincare. The products are well-formulated, and transparency is highly maintained.
- Founded in: 2019
- Location: Gurugram
- Main Products: Face washes, creams, serums and sunscreens.
Key Products
Berry Bright Sunscreen – This ultra-light gel sunscreen gives a broad spectrum sun protection with SPF 50 and PA++++. It gives a dewy finish to your skin without leaving any whitecast and is suitable for all skin types.
6 Peptide Complex Serum – If you are looking for a serum to smoothen your skin texture, this is the serum for you! It has 6 Peptide Complex that penetrates deep inside your skin to give a firmer, smoother and radiant skin.
Trubiom Pigmentation Correction Cream – It has powerful ingredients like Tranexamic and Kojic Acid that help in reducing hyperpigmentation, giving you a visibly even-toned face.
Azicalm Redness Relief Gel Cream – It is a light-weight gel with Azelaic Acid, Trehalose and Humectants that helps soothe inflammation and redness. It also hydrates and repairs damaged skin.
Why pick Conscious Chemist?
A homegrown brand that delivers effective products without compromising on ethics, choosing this, you’re actually opting for mindful beauty that truly makes a difference.
Dot and Key
Another completely vegan and effective homegrown Indian brand. The products are really fun, with bright packaging, gentle fragrances and textures.
- Founded in: 2018
- Location: Kolkata
- Main Products: Facewash, moisturizers, sunscreens, serums and bodycare.
Key Products
Watermelon Cooling Sunscreen – This sunscreen has Hyaluronic Acid that hydrates and gives a dewy finish to the skin. It leaves no whitecast and has SPF 50, PA+++, along with watermelon and beetroot extract for that extra refreshing feeling.
Vitamin C + E Super Bright Moisturizer – A gel moisturizer that absorbs quickly into the skin, fights dullness and dark spots. It gives your skin the glow it deserves.
Cica and Salicylic French Green Clay Face Mask – This face mask can be a true game changer, as it detoxifies your skin, tightens pores, reduces acne and soothes the skin. Using it once or twice a week can give a clear and refreshed face.
Lip Plumping Mask with Vitamin C + E – This is a magical product for your lips. Using it religiously can give you soft, plumpy lips. It also reduces lip pigmentation, softens chapped lips and locks in moisture for long.
Why pick Dot and Key?
A vegan brand that includes products that are curated with the goodness of natural fruits, dermatologically tested, and along with appealing packaging.
Kay Beauty
It is a vegan and cruelty-free makeup brand that brings glamour with care. The products are gentle on the skin and curated with skin-loving ingredients.
- Founded in: 2019
- Location: Mumbai
- Main Products: Lipstick, foundation, blush, etc.
Key Products
Hydrating Foundation – This foundation is very lightweight and blends seamlessly into the skin. It gives full coverage and a very dewy, hydrating finish to the skin that looks gorgeous.
Eye Kanvas Discover Eyeshadow Palette – It is a versatile eyeshadow palette that can give you a glam look for any occasion. It is easy to blend and has vitamin E, which makes it an even better choice for the skin.
Lash Maximizer Mascara – It is a waterproof and lightweight mascara. It is highly intense and gives long, voluminous lashes in just one application.
Jelly Blush Wand – This is a cute blush stick that looks and feels like jelly. It has a balmy texture that blends so well and gives a sheer, natural tint with a dewy finish.
Why pick Kay Beauty?
It is a brand that balances luxury with accessibility, without compromising on ethics. The packaging is chic, and the formulation is top-notch and friendly to every Indian complexion.
Earth Rhythm
A brand that delivers smart and safe skincare with completely vegan and cruelty-free products. It comes with a transparent ingredient list and concentration of bioactive compounds used, maintaining honesty with the customers.
- Founded in: 2019
- Location: Gurugram
- Main Products: Face creams, serums, soaps, shampoos, etc.
Key Products
Lip and Cheek Tint – It has a beautiful natural colour that is buildable. It also has jojoba oil that makes it nourishing for the lips and skin.
Murumuru Butter Shampoo Bar – It is designed for curly and wavy hair, enriched with murumuru butter that gives you smooth and manageable curls without leaving any residue on your scalp.
Retinol Intense Repair Night Cream – A gentle yet effective night cream that reduces your fine lines, soothes, hydrates and brightens your face.
Phyto Ceramide Deep Moisturizer – It has powerful ingredients like Shea butter and 6 Peptide Complex that boost hydration, giving you soft and supple skin. It also repairs your skin barrier, leaving you with a healthy glow.
Why pick Earth Rhythm?
An eco-friendly brand with powerful
ingredients and free from harsh
chemicals. The products are clinically tested and thoughtfully formulated for better results.
Just Herbs
This is a brand that blends tradition with modern skincare beautifully. Apart from being vegan and cruelty-free, the products are formulated with herbal ingredients and are very impactful.
- Founded in: 2002
- Location: Chandigarh, but now the headquarters have shifted to Mohalli
- Main Products: Lipsticks, highlighters moisturizers, haircare and bodycare
Key Products
Moisturizing Hair Mask with Amla and Shankhpushpi – It is enriched with natural ingredients like amla, shankhpushpi and bhringraj that prevent hair fall, deeply condition the scalp and repair your damaged hair.
Rose Water Toner Mist – This 100% natural rose water toner tightens your skin, reduces oil, cleanses pores, soothes and hydrates the skin, leaving you with a pink glow!
Nourishing Lip and Cheek Tint – A creamy, nourishing tint that gives a matte finish with a perfect pop of colour. The formula is very long-lasting and buildable.
Kerala Coconut Nourishing Handmade Bathing Bar – It contains natural coconut extract that gently exfoliates and cleanses the skin. It gives moisturized healthy-glowing, smooth skin.
Why pick Just Herbs?
A natural vegan brand with formulation made using Ayurveda and traditional ingredients.
Aqualogica
If you’re on the hunt for a brand that offers vegan-friendly products that are customized according to Indian skin and climate conditions, Aqualogica is the brand for you! The products are super hydrating and comfortable to wear.
- Founded in: 2019
- Location: Gurugram
- Main Products: Cleansers, moisturizers, creams, masks, etc.
Key Products
Detan+ Dewy Sunscreen SPF 50+, PA++++ with Cherry Tomato and HA – A broad spectrum sunscreen with anti-pollution factor that protects your skin from sun and pollution. Cherry tomatoes remove tan and even out the skin tone, and Hyaluronic Acid gives hydration and a dewy finish to your skin.
Glow+ Concentrate Face Serum – It is filled with the goodness of vitamin C, papaya and Hyaluronic Acid that brightens the skin and adds a golden glow with a boost of hydration.
Radiance+ Juicy Dew Drops – This magical product adds instant glow to your face. It has Niacinamide, watermelon and Hyaluronic Acid that gives a subtle shimmer and radiant looking skin in a snap!
Refresh+ Sunkissed Vanilla Body Mist – This body mist has a rich vanilla fragrance with soft notes of jasmine and amber. It is 100% vegan and refreshing to wear.
Why pick Aqualogica?
Vegan and cruelty-free brand that claims to be India’s first hydration brand that works on the principle of aquaporins. They deliver products that give good results on the Indian skin.
Kiro Beauty
A vegan and cruelty-free brand that delivers quality products with skin-nourishing ingredients. It works on the philosophy of clean beauty with a purpose and stands well on that.
- Founded in: 2020
- Location: Mumbai
- Main Products: Eyeliners, blushes, lipsticks, eyeshadows, etc.
Key Products
Velvet Soufflé Soft Matte Liquid Lipstick – A highly pigmented lipstick with an ultra soft mousse texture that glides like a dream. It has Aquaxyl and CoQIO that hydrate and give more plumpy lips.
Waterproof Soft- Matte Eyeliner Pen – It has a waterproof matte finish and gives you intensely pigmented eyes in one stroke. It is very light, comfortable to wear formula and smudge-proof.
Brightening Hydrogel Undereye Patches – It has ingredients like Retinol, Alpha Arbutin, Kojic Acid, Niacinamide and Caffeine. It depuffs the under eye, reduces the appearance of fine lines and fades the dark circles, giving you radiant, healthy-looking under eyes.
Wonder Wand Multi Stick Highlighter – A creamy highlighter that is easy to build and blend. It gives you a rich glow and shine which stays for a long time without feeling heavy or sticky.
Why pick Kiro Beauty?
It is a brand that gives safe and kind products with skin-loving ingredients like vitamin E, jojoba oil, etc. It makes makeup healthier for the skin.
Conclusion
Choosing beauty with kindness is such an impactful step, both for your skin and the planet. But selecting the right brand can be fussy at times, so here we have listed the 8 best vegan cosmetic brands.
These brands come with effective formulations, good packaging, vegan-friendly and safe products. They are meant to cater to all your needs, from clean skincare to fun and pigmented make-up products!
Beauty doesn’t need any compromise. Try these products that are gentle, more effective and redefine beauty with love and kindness. Let your radiance shine inside and out!
